How does TradeAdPlanner find the most profitable postcodes for solar PV installation Facebook ads and double glazing flyer distribution?

TradeAdPlanner uses real EPC (Energy Performance Certificate) data to identify properties that need work doing, helping you target the best postcodes for solar PV installation Facebook ads and double glazing flyer drops. Here's how it works:

1. EPC Data Analysis for Postcode Targeting

We analyse millions of EPC records to find properties with specific recommendations that match your services. For example:

  • Solar PV Installers: Properties recommended for solar panel installation - perfect for Facebook ads targeting new homebuyers
  • Double Glazing Companies: Properties with poor window efficiency - ideal for Instagram geo-fencing campaigns
  • UPVC Window Installers: Properties needing energy-efficient window upgrades
  • Triple-glazed Windows: High-end properties suitable for premium installations
  • Heat Pumps: Properties needing heating system upgrades
  • Insulation: Properties needing cavity wall or loft insulation

2. Postcode Aggregation for Flyer Distribution Routes

We group properties by postcode district and calculate the most responsive districts for your marketing campaigns:

  • Number of properties needing each type of work
  • Potential revenue based on your pricing
  • Market density and opportunity for door-to-door double glazing leaflets
  • Best zones to hand out solar PV flyers for maximum ROI

3. Profitability Report for Local Facebook Ad Radius

Each postcode gets a profitability report based on:

  • Total potential revenue for solar panel fitters
  • Property density for effective geo-targeting radius
  • Competition levels in suburban areas
  • Property values (indicating customer ability to pay for energy-efficient window installations)
  • Top 10 suburbs for solar panel installation ad spend

This gives you a data-driven approach to targeting your paid ads and planning flyer drop postcode lists, rather than guessing which areas might be profitable for solar PV companies on Facebook.

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